The Youtube Formula --FOREWORD BY MR BEAST

  FOREWORD Everyone should have a YouTube channel. Literally everyone, but especially brands. When I see brands that don’t have a presence on YouTube, I think they’re insane. It’s unfathomable that anyone isn’t capitalizing on the opportunity there. It’s the most coveted job in America, and with good reason. It is quite literally a gold mine. 每个人都应该有一个YouTube频道。每个人,尤其是品牌。当我看到那些在YouTube上没有建立起影响力的品牌时,我觉得他们疯了。令人费解的是,还会有人不好好利用youtube提供的机会。这是美国最令人垂涎的工作,并且充分的理由支撑。这简直就是一座金矿。 When I was a kid, I watched YouTube all the time. It was always my dream job. I didn’t want to be an astronaut or a doctor—I couldn’t envision a world where I wasn’t a YouTuber. I started my channel in 2012 and only got 40 subscribers my first year. Now I have one of the fastest growing channels in the world. I gained more than 15 million subscribers in 2019 alone with just over 4 billion video views. And it’s still growing every day. 当我还是个孩子的时候,我一直在看YouTube。这一直是我梦寐以求的工作。我不想成为一名宇航员或医生——我无法想象我的世界中没有YouTuber。我在2012年创办了我

About sales distribution channels

 About sales distribution channels

Generally speaking, the higher the added value, the more complex the pre-sales and after-sales work, and the customers must continue to re-educate and explore the business, direct selling is the most appropriate. Although the initial stage is slow, the critical factor for the success of this business is to establish a strong influence on customers. In short, it is to "brainwash" customers. This complex and high-tech work channel is difficult to replace. And in the long term, the success or failure of this business does not depend on who achieved the scale effect through the channel first but on continuous innovation and the differentiation of value demands. Therefore, the temporary slowdown does not affect the long-term competitiveness of enterprises. On the contrary, this work is left to the distributor channel. The longer the time, the greater the hidden interest and the smaller the benefit. However, for businesses with low added value, a high degree of customer service standardization, and enterprises' urgent need to establish competitive advantages through large-scale operations, distribution channels are often the first choice and are more economical and efficient.


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