The Youtube Formula --FOREWORD BY MR BEAST

  FOREWORD Everyone should have a YouTube channel. Literally everyone, but especially brands. When I see brands that don’t have a presence on YouTube, I think they’re insane. It’s unfathomable that anyone isn’t capitalizing on the opportunity there. It’s the most coveted job in America, and with good reason. It is quite literally a gold mine. 每个人都应该有一个YouTube频道。每个人,尤其是品牌。当我看到那些在YouTube上没有建立起影响力的品牌时,我觉得他们疯了。令人费解的是,还会有人不好好利用youtube提供的机会。这是美国最令人垂涎的工作,并且充分的理由支撑。这简直就是一座金矿。 When I was a kid, I watched YouTube all the time. It was always my dream job. I didn’t want to be an astronaut or a doctor—I couldn’t envision a world where I wasn’t a YouTuber. I started my channel in 2012 and only got 40 subscribers my first year. Now I have one of the fastest growing channels in the world. I gained more than 15 million subscribers in 2019 alone with just over 4 billion video views. And it’s still growing every day. 当我还是个孩子的时候,我一直在看YouTube。这一直是我梦寐以求的工作。我不想成为一名宇航员或医生——我无法想象我的世界中没有YouTuber。我在2012年创办了我

Long-term holding also has specific prerequisites

 In my opinion, people who choose to hold for a long time are optimists in essence, although they may be very cautious on specific issues. Because a pessimist in essence cannot have any confidence and sense of security in the long-term future, nor can he hold the company for a long time. Of course, long-term holding also has specific prerequisites, which include not only the overall understanding of the overall social development environment but also the key business assumptions of specific investment objects. We will discuss these two aspects in detail later. Of course, investment cannot be separated from some elements of luck, but a person's ultimate height and wealth in investment must be highly correlated with his vision, breadth of mind, temperament, and pattern. From the point of view of mentality, only when you give up can you get something. He who wants to catch everything will eventually get nothing; In terms of the realm, investment is not faster and more energetic than who, but who sees deeper and farther, and who has the least initiative errors. Those who are driven by impetuosity and greed and always add on investment will eventually find that all addition has become subtraction.

When it comes to long-term holding, we cannot avoid psychological problems. But what determines the investment mentality? The mentality does not depend on reciting soul chicken soup and mysterious spells every day, nor on forcing yourself to clean up like a monk. In my opinion, the mentality of investment depends first and foremost on whether we really understand the essence of investment. Specifically, the law of value formation, the law of market pricing, and the law of profit.


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