The Youtube Formula --FOREWORD BY MR BEAST

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  FOREWORD Everyone should have a YouTube channel. Literally everyone, but especially brands. When I see brands that don’t have a presence on YouTube, I think they’re insane. It’s unfathomable that anyone isn’t capitalizing on the opportunity there. It’s the most coveted job in America, and with good reason. It is quite literally a gold mine. 每个人都应该有一个YouTube频道。每个人，尤其是品牌。当我看到那些在YouTube上没有建立起影响力的品牌时，我觉得他们疯了。令人费解的是，还会有人不好好利用youtube提供的机会。这是美国最令人垂涎的工作，并且充分的理由支撑。这简直就是一座金矿。 When I was a kid, I watched YouTube all the time. It was always my dream job. I didn’t want to be an astronaut or a doctor—I couldn’t envision a world where I wasn’t a YouTuber. I started my channel in 2012 and only got 40 subscribers my first year. Now I have one of the fastest growing channels in the world. I gained more than 15 million subscribers in 2019 alone with just over 4 billion video views. And it’s still growing every day. 当我还是个孩子的时候，我一直在看YouTube。这一直是我梦寐以求的工作。我不想成为一名宇航员或医生——我无法想象我的世界中没有YouTuber。我在2012年创办了我
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Financial assets will become the main way to improve household assets in the future

Financial assets will become the main way to improve household assets in the future 


From the perspective of large categories of assets, it is very clear that financial assets will become the main way to improve household assets in the future. If we still can't understand this general trend, we will be as upset as those who haven't bought a house in the past ten years. But you are right. The tide of financial investment is very different from that of real estate. The golden years of real estate are basically earned as long as you get on the bus. However, the performance of a financial investment can open a long echelon in the same decade, and many of them may have mediocre returns. This is related to the difference in the nature of the two types of assets. The property has a relatively small degree of differentiation, and the transaction cycle is extremely long, which is also the largest consumer expenditure of the family. Subjectively, everyone will carefully choose and hold it for a long time, and objectively, they can enjoy the profits of long-term appreciation to a large extent.

However, there are great differences in financial assets. The knowledge in related fields is complex and boring, and the transaction is very flexible, making it difficult for people to control their own hands. Therefore, for the vast majority of people who lack professional knowledge, skills, and literacy, their tossing is generally far better than entrusted to reliable professionals.

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